Advertising for real estate must have the name of the broker company in what way?

In real estate advertising, it is required that the name of the broker company be clearly visible. This regulation ensures that consumers can easily identify who the broker is, promoting transparency and trust in the real estate transaction process. Clear visibility helps prevent confusion, as potential clients need to know who is responsible for the real estate services being offered.

While there may be guidelines regarding the size of the broker's name in relation to the agent's name, the most important rule is that it must be clearly legible in all advertising formats, including print and digital media. This requirement helps protect consumers and maintain industry standards, ensuring everyone engaged in real estate transactions can easily discern the parties involved.